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AdWordsConfessions.com is our review target today, is it a real confession or is it just other "I need money – I will create eBook" thing?

AdWordsConfessions.com eBook Review

Straight to the point, time is money: This eBook is difficult to read because it does not lead you to action by example, and describes no system, it starts talking about a topic and suddenly moves away without call to action for reader. Other reasons for difficult reading are that author talks about something but without prior point for the reader and because of this you will hate reading it.

I like the examples ads with details, but the problem is whether believe the promised CTR (click through rate – how many people will click on ad) of over 8% because no screenshot is provided.

As you already know, this eBook is difficult to read and that’s why it is not for beginners. Advanced AdWords marketers will learn a few interesting aspects of the AdWords game but you cannot expect a miracle.

You will learn:

- Exact, broad and phrase matches keywords
- How to write effective ad copy
- How to use keyword injection
- You will learn superphrases opening the headlines
- Why Is Important Capitalization (everybody knows – better reading)
- Negative keywords – why we need them (if somebody is looking for "free eBook"– it’s clear that he is not going to spend his money on eBook )
- and some more or less important things

What I don’t like is that author is luring 3 times to his affiliate program.

Conclusion:
This eBook isn’t the one which takes your breath away but is packed with a few interesting bits of information especially results from split testing various similar ads, it is not suitable for beginners but on the other hand experienced AdWords marketers will not learn anything which they don’t already know.

Rating: GOOD
Two stars of four
(check how I rate eBooks)
Price: 47 USD
Difficulty level: medium
Money required: for PPC campaign
Pages: 102 pages of PDF

Click here to visit AdWordsConfessions eBook homepage.